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Product Review
Robert Puddy is one of the straight talking, "cool" hard working online pioneer's rising star. He is married with two children and
lives in Bristol, United Kingdom (UK).
To promote his business network, Bob Puddy manages to attend and hold seminars for Internet marketer's offline, both in the UK and the United State of America (USA).
Before LFM (launch fomula marketing), Robert's time is spent managing his three online business
(AdvertisingKnow-How.com, HitsConnect.com & Focus4TheFuture.com).
So, what is a Launch Formula Marketing and
How Can LFM helps you make some money?
It's a single marketing product incorporating the most complete marketing business model known to man. A business model designed to:-
- Produce a Marketing list
- Generate Residual Income
- Get Never Ending Traffic
So, product LFM is some sort of a Subscription Website or kind of a
Continuity programme... Did I hear you say?
Well...
Mastering The Moneymaking Membership Model...
Now think about just FOUR BASIC types of products that you should sell:
- Paper products (books, manuals etc)...
- Videos and DVD's...
- Digital products (software, CD ROMs etc)...
- Workshops...
Okay, now to explain this system properly, first I'll need to give you a little background
by showing you some real life examples...
We've all seen or heard of "Book of the Month"
and "DVD of the Month" style offers. This is
where you send away, say £1 for three books and you then get to review three more a month thereafter.
If you don't want the next three you just return them. If on the other hand you decide to
keep them, or just never get around to returning them, you keep them and your credit or debit card is automatically charged in the normal way.
It's a pretty simple mode which draws thousands of people in because at the worst they'll
end up with 3 top books or DVD's for a nominal fee.
Yet, the truth is individuals and companies
who use this system know full well that MOST people DON'T return the subsequent books or
DVD's they are sent... at least not for several months. So of course...
They will receive an AUTOMATIC income WITHOUT any additional work whatsoever...
The customer's card is charged AUTOMATICALLY... you or a
fulfilment house stocks and despatches the books/DVD's each month direct to the customer and this can continue indefinitely.
Year after year after year the money can just keep on rolling in with zero effort.
Now that's basically the model for Launch Formula Marketing system. A brilliant business model
which works for every business it is applied to.
Let's look at the LFM as a Continuity Programme...
Continuity programmes are based around collecting SUBSCRIPTIONS.
There are two main ways that subscriptions are collected:
- Payment collected ONCE a YEAR...
- Payment collected MONTHLY (or weekely in some cases)...
Here's how to works. First, you have to consider the Offer. Now there are two main types of one time offer which seem to works best which I'll now run through.
As an example, let's assume we're setting up a DVD of the Month Club for example...
The FREE TRIAL One Time Offer (OTO)...
With this offer customers are handed the chance to review the first DVD at home, for, say, 30 days.
If they don't like it and don't wish to subscribe to the DVD of the Month Club, they
simply cancel their standing order or credit card authorisation.
If they don't cancel, it is assumed that they wish to continue and subscribe. You or the
DVD company then continue to send a DVD each month until the customer stops his payments.
It's a fantastic way to build an automatic monthly income which has been proven over the years.
However, it has to be said that there is a slight risk with this model as you or the company has to
send a oad of DVD's out for FREE a month BEFORE they start to get an income.
The 30 Day Money Back Guarantee TRIAL One Time Offer (OTO)...
Alternatively there is 30 Day Money Back Guarantee OTO Offer. In this case, the prospective
customer pays for the DVD using a credit card payment immediately.
Only after the payment is made into your bank (or the DVD company's bank) account is the
first DVD sent out.
The downside of this is the delay that the customer experiences in getting his
"trial" DVD.
So there are "fors" and "against" for both models. I prefer the
first one as it allows YOU (or the DVDcompany) to demonstrate fast customer service.
But it's up to you which one you use.
You also need to decide if you are going to offer a Monthly Payment Option or a
Yearly Payment Option. The good news is that LFM supports it all.
So what's the difference between LFM and all the other membership scripts out there?
The difference is this was created with the marketing process in mind, all the tools necessary to pull your customers and members through the marketing funnel.
Incorporating the very precise formula that makes a membership site the perfect business model.
Here is the complete list of features supported by LFM:
- Automatically signs up members
- Automatically takes them to your One Time Offer
- Automatically makes members affiliates
- Automatically sets their membership level
- Automatically pays out affiliate commissions via PayPal
- Automatically emails promotions out to your members (Yes, you have to write the email...)
- Sets special affiliate rates for your "Super Affiliates"
- Email by geographical area
- Fully customizable emails
- Set up a series of Auto-responders to keep your members involved
- Set up different groups of members (e.g. JV Partners)
- Decide how you want to bill members. e.g. monthly, annually or once
- Allows you to sell a single product and automatically include them in the membership site
- A lifetime membership option
- Selling a product with the membership as a bonus
- Multiple 'One Time Offer' pages
- A 'Down sell' offer page
- Custom templates for different member levels with previews
- Promo code box on your sales page
- How to handle paid/unpaid affiliate commissions on refunds
- Multiple commission rates
- Option to add more affiliate tools ( multiple banners, emails, reviews, etc )
- More flexibility
Click here NOW to try Launch Formula Marketing LFM System.
If you hurry up, you can get upto 50% off One-Time-Offer DISCOUNT by Clicking here to Sign Up for Launch Formula Marketing LFM.
For the serious online entrepreneur,
I highly recommend you subscribe to the Robert Puddy's
Launch Formula Marketing LFM system.
(Read More Product Reviews:
Bill Myers's Product Review Guide Producing How-To DVDs
For Profit. A Hands-on Guide with Bil Myers)
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